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El impacto de las redes sociales en eventos deportivos. A partir de la promoción de las "HEAD 12 Horas - La carrera de esquí alpino" a través de Facebook
Autor:in:
Virginia Masárová (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 9/10
Price:
US$ 20.99
Online review trust factors. Characteristics and person-specific reputation
Which factors make online reviews trustworthy?
Autor:in:
Sebastian Hochreiter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 20.99
Global Marketing of Locally Made Products
Autor:in:
Monsuru Sodeeq (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 4.00
Price:
US$ 17.99
Wie kann CEO-Kommunikation zur Krisenkommunikation beitragen? Elon Musk und Teslas Bauprozess der Gigafactory Berlin-Brandenburg
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 20.99
Virtual Influencer. Einflussfaktoren der Persuasion
Autor:in:
H. Janßen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 20.99
Empowerment durch Social Media. Wie Unternehmen junge Frauen effektiv ansprechen können
Autor:in:
Gianna Barabasch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 20.99
Risiken im Influencer-Marketing. Eine Analyse mit Maßnahmen zur Risikominimierung am Beispiel der Adidas AG und Kanye West
Autor:in:
Eda Avcioglu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 2,3
Price:
US$ 19.99
Auswirkungen von sozialen Medien auf das Ernährungsverhalten von jungen Erwachsenen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 2,7
Price:
US$ 20.99
Imagekampagnen als Instrument gesellschaftspolitischer Markenkommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 2,3
Price:
US$ 20.99
Einfluss von sozialen Medien auf das Ernährungsverhalten von Jugendlichen und jungen Erwachsenen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,2
Price:
US$ 20.99
Werbebildgestaltung in der Kosmetikbranche. Beeinflussung der Kaufentscheidung von Frauen für Kosmetikprodukte mittels emotionaler Aktivierung in Werbebildern
Autor:in:
Martina Perkovic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 3
Price:
US$ 20.99
Influencer-Marketing auf YouTube. Ästhetik und Narration
Autor:in:
Jascha Frédéric Vogelpohl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,00
Price:
US$ 17.99
Inwiefern hat die Nutzung von Instagram und die Beeinflussung durch Influencer Auswirkungen auf das Körperbild von Jugendlichen?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 20.99
Nachhaltigkeitsimage in der Modebranche. Möglichkeiten und Facetten des Aufbaus
Autor:in:
Michelle Marie Basak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 20.99
Wie Fußballvereine über TikTok mit ihren Fans kommunizieren. Besonderheiten in der Ansprache der jungen Zielgruppe und Handlungsempfehlungen
Autor:in:
Lena Lautenschläger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 20.99
Ad Disclosure im Influencermarketing und seine Wirkung auf das Konsumentenverhalten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,7
Price:
US$ 17.99
Zur erfolgreichen Ausgestaltung von Influencer Marketing in sozialen Medien. Ein Überblick zum Stand der Forschung
Autor:in:
Emilia Glücklich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022
Price:
US$ 20.99
Alles Social? Immobilien-Marketing in der Wohnungswirtschaft
Ziele und Instrumente des Immobilien-Marketings speziell im Bereich der Kommunikationspolitik
Autor:in:
Susan van Dalen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2012 , Grade: 1,7
Price:
US$ 17.99
Die Relevanz von Audio- und Videoqualität auf TikTok
Autor:in:
Laura Borgnolo (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 3,0
Price:
US$ 20.99
Bild- und textbasierte Frame-Verschiebungen in Automobilanzeigen
Autor:in:
Kristina Grasmik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2,3
Price:
US$ 20.99
Kommunikationsstrategie zum Aufbau einer nachhaltigen Community auf Social Media. Die Generation Z auf TikTok erreichen
Konzepterstellung für die MeerCommunity
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,6
Price:
US$ 18.99
Authentizität im Influencer-Marketing. Konsequenzen für das Konsumentenverhalten durch die Kennzeichnungspflicht im deutschen Influencer-Marketing-Raum
Autor:in:
Danush Haydarzadeh (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018
Price:
US$ 22.99
Wasserstoff als Treibstoff der Zukunft? Ein Vergleich der Marketingkommunikation großer Automobilfirmen
Autor:in:
Marvin Menke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,7
Price:
US$ 20.99
Sexistische Frauendarstellungen in Werbekampagnen. In den 1950ern am Beispiel von "Dr. Oetker" und "Frauengold" im Vergleich zu den Jahren 2007 und 2010 am Beispiel von "Hirter Bier" und "Dolce & Gabbana"
Autor:in:
Michaela Kahler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1.5
Price:
US$ 17.99
Stereotypisierungen in der Werbung. Wie Volkswagen in Spanien und Russland für seine Produkte wirbt
Autor:in:
Karina Stolte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 18.99
Fake Reviews. Eine Analyse gefälschter Rezensionen und mögliche Gegenmaßnahmen
Autor:in:
Christian Cöper (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 20.99
Nachhaltigkeit oder Greenwashing? Strategische Kommunikation am Beispiel der Modefirma H&M
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 20.99
Die dunkle Seite der Influencer-Rolle. Eine qualitative Expertenstudie
Autor:in:
Luisa Aspeleiter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,3
Price:
US$ 18.99
Die Entwicklung des französischen Luxus in den Schwellenländern
Autor:in:
Cécile Menant (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1.3
Price:
US$ 17.99
Der Einfluss emotionaler Werbung auf das Konsumentenverhalten
Autor:in:
Laurin Stappel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,0
Price:
US$ 17.99
Untersuchung frauendiskriminierender Werbung in den Medien von 1995 bis 2013
Autor:in:
Jana Levine (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2
Price:
US$ 20.99
Die Wechselwirkung von Selbstdarstellungen in Sozialen Medien und dem Schönheitsempfinden in der westlichen Gesellschaft
Vorbildwirkung von berühmten Persönlichkeiten
Autor:in:
Lena Grabenhofer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,0
Price:
US$ 19.99
Beeinflussung der Kaufentscheidung durch Influencer im Ernährungssektor
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,8
Price:
US$ 20.99
Reaktanz im Marketing. Ein psychologisches Phänomen
Männer in der Altersgruppe von 41 bis 60 Jahren
Autor:in:
Asylzada Tenelbay (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 2.0
Price:
US$ 17.99
Journalist vs. Influencer. Zwei Multiplikatoren für die Public Relations im Vergleich
Autor:in:
Jemima Kumpf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 2.0
Price:
US$ 18.99
Körpersprache im Teleshopping. Verkaufsförderung in Warenpräsentationen
Autor:in:
Franziska Marie Michels (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 2,3
Price:
US$ 18.99
Das Meme als mediale Funktion der Netzkultur. Eine diskursanalytische Untersuchung des Massenphänomens im Kontext von Social Media
Autor:in:
Sebastian Aumüller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 20.99
Die steigende Bedeutung von Influencer-Marketing als primäres Marketinginstrument in der Fitnessbranche
Autor:in:
Christian Lehnert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 2,7
Price:
US$ 20.99
Etablierung einer Marke. Gestalterische und konzeptuelle Umsetzung eines Corporate Designs für einen Lieferservice
Autor:in:
Marlaine Matuszewski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,3
Price:
US$ 17.99
Elaboration Likelihood Model and Visual Marketing Communications
Autor:in:
Natalie Janetzko (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Die Rolle von Influencer Marketing in der Customer Journey. Von der Entdeckung bis zum Kauf
Autor:in:
Ayla Kayaer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2024 , Grade: 2.0
Price:
US$ 20.99
Das Zeitalter des Influencer-Marketings. Wie wird das Kaufverhalten der Generation Z beeinflusst?
Autor:in:
Nisa Ilbay (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,95
Price:
US$ 20.99
Kundenzufriedenheit, Kundenbindung und Empfehlungsmarketing. Am Beispiel eines Fitnessstudios
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,2
Price:
US$ 20.99
Der Einfluss von emotionaler Konditionierung in der Werbung auf das Konsumentenverhalten
Autor:in:
Sarah Krupski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,7
Price:
US$ 20.99
Social Media im B2B-Marketing. Einsatzfelder und Erfolgsfaktoren
Autor:in:
Linda Hellmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1.3
Price:
US$ 20.99
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