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Content-Marketing-Strategien im digitalen Zeitalter. Wie können Unternehmen ihre Markenkommunikation optimieren?
Autor:in:
Philipp Scheuerlein (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 21.99
Virales Marketing im Web 2.0 erfolgreich gestalten. Mit Mundpropaganda zum Marketingerfolg?
Autor:in:
Johannes Osterholt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Collaborative Filtering. Die Anwendung von Empfehlungssystemen im E-Commerce
Autor:in:
Anh Dang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 20.99
Wie wichtig ist Authentizität in hybriden Unternehmen? Die Rolle der CEOs bei der Marken-Co-Kreation
Autor:in:
David A. Gasser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Das Data Driven Marketing im E-Commerce. Erfolgschancen und Herausforderungen für Unternehmen
Autor:in:
Philipp Becker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Kaufen Kunden seit der Pandemie anders ein? Auswirkungen der Corona-Krise auf die Markt- und Kommunikationspolitik von Unternehmen
Autor:in:
Phillip Jeksties (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Wie funktioniert Marketing für die LGBTIQ+ Community? Maßnahmen für ein erfolgreiches Diversity Management in Unternehmen
Autor:in:
Tobias Schnaudt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 29.99
Chatbots und ihre Potentiale während der Customer Journey
Autor:in:
Franziska Lanig (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 29.99
Wie Händler Kanalexzellenz im Social Commerce erreichen. Empfehlungen für die Fast Fashion Modebranche
Autor:in:
Veronica Ilinseer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Digital Brand Experience. Wie Marken an digitalen Touchpoints Erlebnisse schaffen, um Digital Natives zu begeistern
Autor:in:
Alina Orlamünder (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 41.99
Das Erfolgspotenzial von Micro-Influencer-Marketing zur Steigerung der Brand Awareness
Autor:in:
Jasmin Kellermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 40.99
Wie Pop-Up-Stores das Kaufverhalten verändern. Der Einfluss von Emotionen auf die Konsumentenwahrnehmung und Weiterempfehlung im Einzelhandel
Autor:in:
Martina Töpfer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Die Bedeutung von Influencer Marketing auf Instagram als strategisches Marketinginstrument. Empfehlungen für den langfristigen Erfolg
Autor:in:
Maschal Haider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 20.99
Auswirkungen fehlender Online-Präsenz auf die Customer Journey im stationären Handel
Autor:in:
Nico Schörgendorfer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Influencer Marketing als Verkaufsstrategie. Wie Instagram das Konsumentenverhalten beeinflusst
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Welchen Einfluss hat Digital Signage auf das Kaufverhalten? Maßnahmen zur Integration interaktiver Technologien am Point of Sale
Autor:in:
Claus Hombrecher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Corporate Social Responsibility und die Gemeinwohl-Ökonomie. Welches Potential bieten CSR-Instrumente im Marketing 3.0?
Autor:in:
Alena Barnes (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Erfolgsfaktoren des Social Sellings im deutschen B2B-Sektor. Mit welcher Social Media-Strategie lässt sich der Unternehmenserfolg steigern?
Autor:in:
Tessy Dany (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 31.99
Vergleichende Werbung. Chancen und Risiken für das Marketing sowie rechtliche Perspektive
Autor:in:
Matthias Muschiol (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Googles neuen Suchalgorithmus verstehen. Warum und wie Unternehmen ihre Websites optimieren müssen
Autor:in:
Jenny Fischer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 45.99
Kundenbindung durch Customer Experience Management. Wie beeinflussen manipulierte Sinneseindrücke das Kaufverhalten?
Autor:in:
Daniel Zellner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 20.99
Digitale Transformation im Bereich Mobility Solution. Kriterien einer erfolgreichen Umsatzwachstumsstrategie
Autor:in:
Robin Anderer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Wie nutzt man Sprachassistenten im E-Commerce richtig? Zukunftspotenziale des Voice Commerce
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 31.99
Electronic Word-of-Mouth (eWOM). Wie Unternehmen digitale Mundpropagandaprozesse erfolgreich initiieren und steuern
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Das Bonusprogramm als Kundenbindungsinstrument
Wie Unternehmen die Potenziale nutzen
Autor:in:
Timo Sieber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
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