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Hart geführter Zweikampf. Einfluss von subkategorialem Ambush Marketing und exklusivem Sponsoring auf die Markenwahrnehmung
Die Marken Adidas und Nike im Rahmen der FIFA Fußballweltmeisterschaft 2014
Autor:in:
Roman Möhlinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 12.99
Wie kann CEO-Kommunikation zur Krisenkommunikation beitragen? Elon Musk und Teslas Bauprozess der Gigafactory Berlin-Brandenburg
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 20.99
Krisenkommunikation von Großunternehmen
Zum Einfluss ausgewählter Kommunikationsstrategien in Krisen auf die Unternehmensreputation
Autor:in:
Sarah Maulhardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,5
Price:
US$ 20.99
Imagekampagnen als Instrument gesellschaftspolitischer Markenkommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 2,3
Price:
US$ 20.99
Wie Fußballvereine über TikTok mit ihren Fans kommunizieren. Besonderheiten in der Ansprache der jungen Zielgruppe und Handlungsempfehlungen
Autor:in:
Lena Lautenschläger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 20.99
Stereotypisierungen in der Werbung. Wie Volkswagen in Spanien und Russland für seine Produkte wirbt
Autor:in:
Karina Stolte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 18.99
Chancen und Herausforderungen von personalisierter Social-Media-Werbung
Autor:in:
Bente Bluth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 21.99
In welchen Dimensionen finden kommerzielle Aktivitäten an Schulen statt?
Eine Untersuchung anhand von Experteninterviews an Schulen in Baden-Württemberg
Autor:in:
Karoline Hirn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 20.99
Vermarktung von deutschen Webcomics. Vermarktungskanäle und Erlösmodelle
Autor:in:
Meike Werner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 2,1
Price:
US$ 20.99
Social-Media-Benchmarking der Tiroler Tourismusverbände
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 20.99
Der japanische Werbemarkt in einer sich ändernden Medienlandschaft
Autor:in:
Tolga Sert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 2,3
Price:
US$ 20.99
Erfolgsfaktor Extremsport-Eventmarketing. Die Marke Red Bull
Worin bestehen die Chancen und Risiken von Extremsport-Eventmarketing und welche Auswirkungen haben diese auf die Marke Red Bull?
Autor:in:
Svenja Rook (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 20.99
Mit Guerilla Marketing zum Erfolg? Analyse und Handlungsorientierung für Startups sowie kleine und mittelständische Unternehmen
Autor:in:
Cathi Seeber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 18.99
Welchen Beitrag leistet das Neuromarketing aktuell für die Marketingpraxis?
Autor:in:
Andreas Schabert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 20.99
Facebook-Commerce
Erwartungshaltung von Nutzern sowie Evaluierung existenter Facebook-Shop Lösungen
Autor:in:
Thomas Lipfert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 20.99
Best Ager als wichtiger wirtschaftlicher Treiber in der Tourismusbranche
Konzeption einer Produktlinie für Best Ager bei der REWE Touristik GmbH
Autor:in:
Michael Stift (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 2
Price:
US$ 20.99
Wandel des Outbound zum Inbound Marketing
Content Marketing als Erfolgs-und Zukunftsfaktor hinsichtlich Markenführung und Unternehmenskommunikation
Autor:in:
Daniela Schultz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 22.99
Kundenzufriedenheit, Kundenbindung und Empfehlungsmarketing. Am Beispiel eines Fitnessstudios
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,2
Price:
US$ 20.99