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Results for »
Theory
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Werbewirkung von Product Placement in der TV-Serie "The Big Bang Theory"
Autor:in:
Fabienne Weindinger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 41.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Akzeptanz von Mobile Marketing auf Wearables. Welche Chancen und Risiken bietet personalisierte Werbung auf dem Smartphone?
Autor:in:
Lina Rieckel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Künstliche Intelligenz in der Online-B2C-Kommunikation. Untersuchung der Kundenakzeptanz von Chatbots
Autor:in:
Florian Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 39.99
Intendiertes vs. realisiertes sozial verantwortliches Kaufverhalten
Eine Analyse zur Ableitung von Marketingimplikationen
Autor:in:
Henning Sieloff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Digital Nudging. Begriff, Prinzip, Potential, Kritik
Autor:in:
Rainer Krottenthaler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2022 , Grade: 1,0
Price:
US$ 39.99
Retargeting. An Acceptable Ad? Akzeptanz und Gestaltung von Online-Werbeanzeigen unter Berücksichtigung von Datenschutzaufklärung
Autor:in:
Stefanie Muth (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 1,7
Price:
US$ 42.99
Einführung, Positionierung und Performance von Handelsmarken: Spieltheoretische Ansätze und empirische Befunde
Autor:in:
Iven Jainta (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Online-Modeberatung. Untersuchung der konsumentenseitigen Akzeptanz von Curated Shopping aus Perspektive der Innovationsforschung
Autor:in:
Rebecca Paersch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,2
Price:
US$ 36.99
Onlineshopping. Konsumentenverhaltens bei personalisierten Empfehlungen und Popularitätsinformationen
Ein Szenario-Experiment
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 30.99
Resistenz gegenüber Self-Service Technologien
Warum Nützlichkeit und einfache Bedienung zur Adoption nicht ausreichen
Autor:in:
Julia Jakof (Author)
,
Andreas Wolf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 42.99
Integrated Marketing Campaign
Using the Example of a Scientific Institute
Autor:in:
Christian Röse (Author)
,
Janis Baranovskis (Author)
,
Jelmer Huisman (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2010 , Grade: 1,7
Price:
US$ 31.99
Erfolgsfaktoren von Unternehmensauftritten in Second Life
Autor:in:
Diplom Kauffrau Carola Leopoldt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Struktur und Arbeitspraxis im Profifußball - Eine empirische Untersuchung
Autor:in:
Kai Eickhof (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Assessing the Potential of Sponsorship for Marketing Communications of Scottish Charities
Autor:in:
Lea Horn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 31.99
Influence of health consciousness and food safety concerns on consumer attitudes towards organic food
Evidence from German and United Kingdom Generation Y
Autor:in:
Pia Weiler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015
Price:
US$ 36.99
How collages reveal your deepest thoughts
A guide to consumers' minds
Autor:in:
Philipp Pachler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Thesis (M.A.) , 2010 , Grade: 1,0
Price:
US$ 50.99
Perceived Social Media Marketing Activities and Its Impact on Customer Retention and Consumer Attitude
A Study of UK Large Clothing Retailers
Autor:in:
Josephine Lawal (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2016 , Grade: pass
Price:
US$ 42.99
Involving the Question of Utility for the Design of Structured Equity Products in the Wealth Management Market
Autor:in:
Stefan Modrow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2017 , Grade: 1,0
Price:
US$ 41.99
German international companies in the Portuguese market. The impact of cultural differences on the brand personality
Autor:in:
Juliane Couto (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 2,2
Price:
US$ 31.99
Investigating and identifying reasons for brand loyalty of the Apple-iPhone brand in Germany
Autor:in:
Bachelor of Arts Mona Carolina Frank (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Successful Branding - A critical examination of Customer Experience Management for Persona International
Autor:in:
Antje Walliser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1.5
Price:
US$ 36.99
Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
Autor:in:
Dipl.-Kffr. Sabine von Possel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
Private label brands are a threat for high value manufacturer’s brands such as “Charmin”!
An investigation of Procter & Gamble’s marketing strategy focusing on ‘pricing’, under critical consideration of consumer buying behaviour and brand loyalty
Autor:in:
Miriam Mennen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: 1.0
Price:
US$ 36.99
Apple's Secret of Success
Traditionelles Marketing & Kult Marketing
Autor:in:
Sascha Schneiders (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1,2
Price:
US$ 36.99
State of the Art Implementation of Big Data in Strategic and Operative Marketing. Challenges and Effective Responses
Autor:in:
Matti Bouffier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?
An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,3
Price:
US$ 36.99
Honest and Unbiased. The Helpfulness of Vine and Incentivized Reviews on Amazon
Autor:in:
Tom Keller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 36.99
International Marketing in a Globalized World. An Analysis of Italian Consumer Preferences
Autor:in:
Francesca Bradaschia (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 30.99
Analysis of the psychological effects of communication policy in consideration of a consumer brand
Autor:in:
Charicea Kaspers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,3
Price:
US$ 41.99
Effects of Reference Groups and Country of Origin on the Relationship of Service Quality Expectations and Choice of Brands
A Study with Reference to Banking in India
Autor:in:
Sankalpa Sen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2017 , Grade: 4.0
Price:
US$ 36.99
How Safety and Security influence the decision of tourists to visit another destination
A Case Study of Greece
Autor:in:
Fotini Mastroianni (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2013
Price:
US$ 39.99
Exploring family business. Culture and values as a competitive advantage
Autor:in:
Iaroslava Blyshchuk (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,1
Price:
US$ 36.99
The Horsepower of Car Reviews
Autor:in:
Phoenix Hy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1st
Price:
US$ 36.99
Life events that change people’s consumption. An update of Holmes & Rahe's "Readjustment Rating Social Scale" (1967) and its marketing opportunities
Autor:in:
Benjamin Dié (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2013 , Grade: 14/20
Price:
US$ 31.99
Crowdsourcing. Essential Factors for successful Crowdsourcing in Product Innovation in Web 2.0
Autor:in:
Sultan Özge Yaldiz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Analysis of Global Foreign Direct Investment
A Quantitative and Qualitative study of FDI Inflows in India
Autor:in:
MBA Murali Guruswamy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: Merit
Price:
US$ 36.99
An Investigation of Young Indian Consumer's Perceptions on Foreign Branded Apparels
A Study on Consumer Behaviour
Autor:in:
MBA Murali Guruswamy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: Merti
Price:
US$ 36.99
Co-Branding: Fit Factors between Partner Brands
Autor:in:
B.Sc. Peter Zickermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 50.99
Creating customer value in a service-dominant environment
Competitive advantage through dynamic capabilities and absorptive capacity
Autor:in:
Thilo Kiefer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010
Price:
US$ 31.99
How Excellent Experiences affect Customer Loyalty
The Effect of Customer Experience Quality and Product Quality on Perceived Value and Customer Loyalty Intentions
Autor:in:
Daniel Gurski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 39.99
Cross-Cultural Business Communication
Intercultural Competence as a universal Interculture
Autor:in:
Sven Rosenhauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1
Price:
US$ 41.99
Neuromarketing in Sports
How Emotions strengthen the Consumers’ Perception of a Brand
Autor:in:
Martin Fett (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Definition of brand preferences by means of the Limbic® Tool
A neuromarketing-oriented approach for the demonstration of brand preferences within the color cosmetics market
Autor:in:
Irina Dering (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1.7
Price:
US$ 31.99
The effect of in-store TV in supermarkets on customer-based brand equity for consumer goods
Autor:in:
Christian Üffing (Author)
,
Verena Stasing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2009 , Grade: B
Price:
US$ 31.99
Customer Equity Analyses
Applicabilities and Limitations in Value-Based Management
Autor:in:
Dipl.-Kfm. (FH), BBA Kay-Oliver Bunn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
An examination of factors leading to abating customer loyalty towards magazine subscriptions
Autor:in:
Benjamin Schweizer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Drivers and Inhibitors for Diffusion of Electronic Commerce with Reference to Germany
Autor:in:
Yanhui Zhang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Impact of Hybrid Selling on Key Accounts Loyalty. Can Video Conferences be an Equivalent to On-Site Visits?
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 31.99
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