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Zufriedenheit und Loyalität von Brand-Community-Mitgliedern
Eine empirische Studie im Bereich der Automobilbranche
Autor:in:
Dipl.-Ök. Marko Krentz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 36.99
Brand Community Events als innovatives Kommunikationsmedium für Markenartikelhersteller
Autor:in:
Wiebke Weber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99