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Results for »
Brand+Community
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What do you think about Brand Communities?
An insight of consumers' perception towards brand communities and the idea of mutual benefits
Autor:in:
Bastian Storch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2007 , Grade: 1,1
Price:
US$ 18.99
Problematik des Imagetransfers als Instrument des Retro-Marketing aus Sicht einer Historischen Brand Community am Beispiel des "BugTalk"
Autor:in:
Christian Kehr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 18.99
Zufriedenheit und Loyalität von Brand-Community-Mitgliedern
Eine empirische Studie im Bereich der Automobilbranche
Autor:in:
Dipl.-Ök. Marko Krentz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 36.99
Brand Community Events als innovatives Kommunikationsmedium für Markenartikelhersteller
Autor:in:
Wiebke Weber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99
Team Brand Communities. Potentials and Pitfalls of the Brand Community Concept in the International Sport Brand Management
Autor:in:
Norman Arnold (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Impacts of Virtual Reality on the Psychology of Users and its Implementation in Brand Communication. VR as the Future of Advertising?
Autor:in:
Kaan Saracoglu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 41.99
Brand communication of NIVEA. How Nivea creates its brand and product awareness, popularity, and acceptance through selected aspects of its advertising
Autor:in:
Daniela Rothhan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 15.99
Tribeca Film Festival. Brand communication and activation
Autor:in:
Sophie Märzweiler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2022 , Grade: 1
Price:
US$ 2.99
Markengemeinschaften als Instrument für Kundenloyalität. Der Mehrwert der Nike+ Community
Autor:in:
Julia Heidel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2019 , Grade: 1.3
Price:
US$ 17.99
Self-Brand connecting Communities
Die Bedingungsfaktoren von Brand Communities am Beispiel der Marke Smart
Autor:in:
Konrad Brylla (Author)
Subject:
Psychology - Social Psychology
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 41.99
Facebook-Fanpages als Brand Communities? Eine theoretische Analyse
Autor:in:
Carolin Kaesler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Bedeutung von Brand Communities für die (Online-) Markenführung. Der Nutzen von Facebook Fan Pages
Autor:in:
Thomas Braun (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 42.99
Off the wall. A content analysis of eWOM (Word-of-mouth) on Vans' Facebook community
Autor:in:
Chris Huebner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014
Price:
US$ 0.99
The role of Social Media in B2B communication
Autor:in:
Valeriya Zhukova (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2016 , Grade: 78
Price:
US$ 17.99
Corporate Digital Communications
A Report on Stakeholder Perceptions and Developing an Enhanced Brand Identity
Autor:in:
John Nyafele-Antoson (Author)
Subject:
Business economics - Corporate communication
Category:
Project Report , 2020 , Grade: MSc.
Price:
US$ 16.99
The Effect of Antecedent Variables on Brand Loyalty Intentions in Context of Mobile Service Industry of Pakistan
Effect of Customer Equity Drivers on Brand Loyalty Intentions
Autor:in:
Faizan Khan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2018 , Grade: 4.0
Price:
US$ 30.99
Consumer Perception of Internal Brand Extension
A Literature Based Work on Perceived Fit as Determining Factor for Enhancing Consumer Acceptance of Internal Brand Extension
Autor:in:
Victoria Homeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012
Price:
US$ 17.99
The Impact of Web 2.0 on Brand Management
How to Use Web 2.0 Efficiently to Create a Higher Brand Value
Autor:in:
Sandra Spindler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 8
Price:
US$ 17.99
Branding in Politics
The Use of Branding Techniques in Barack Obama’s Presidential Campaign
Autor:in:
Lucie Scholz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 18.99
The Starbucks Brand
Branding
Autor:in:
Silke Specht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2009 , Grade: 1,7
Price:
US$ 17.99
When Brand Communication Becomes Childish. Infantilization in 21st Century Advertising
Autor:in:
PhD Bengü Basbug (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Doctoral Thesis / Dissertation , 2018 , Grade: cum laude
Price:
US$ 41.99
Brand Development of Coca-Cola Company (UK)
Exploring new branding opportunities for Coca-Cola Company (UK)
Autor:in:
Daniela Lopez (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2011 , Grade: 72% (First)
Price:
US$ 17.99
Ökonomische Effekte von Brand Communities aus Unternehmenssicht
Autor:in:
Manuel Radlinger (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 20.99
Online Brand Communities. Der Mehrwert des Internets für Kommunikation und Motivation in Markengemeinschaften
Eine Analyse
Autor:in:
Pia Jenderek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 2,3
Price:
US$ 31.99
Communities in the 21st Century - Fact or Fiction
Autor:in:
Katja Hellberg (Author)
Subject:
Business economics - General
Category:
Master's Thesis , 2002 , Grade: 8.5
Price:
US$ 36.99
NIVEA. What makes the Brand so successful?
Autor:in:
Tugba Seckin (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2011 , Grade: Distinction 87%
Price:
US$ 14.99
Hamburg vs. Munich: Which City Brand Has the Edge?
Autor:in:
Lilly Marlene Kunkel (Author)
Subject:
Tourism - Miscellaneous
Category:
Bachelor Thesis , 2008 , Grade: 1.3
Price:
US$ 36.99
Destination Branding: An Analysis of the Swedish Destination Image Representation and the Perception on the German Market
Autor:in:
M.A. International Tourism Management Doreen Kupke (Author)
Subject:
Tourism - Miscellaneous
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 41.99
Strategische Nutzung von Markengemeinschaften
Autor:in:
Steven Schepurek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,0
Price:
US$ 14.99
Marke als integraler Bestandteil einer Projektentwicklung
Am Beispiel eines neuen Wohnkonzepts
Autor:in:
Alexander Schmid (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 39.99
Social Media Plattformen als integrierter Bestandteil der Unternehmenskommunikation am Beispiel von Starbucks
Autor:in:
Alexej Antropov (Author)
,
René Biniossek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 16.99
Reduktion des Risikos beim Marketing im Web 2.0
Organisatorische, technische und rechtliche Maßnahmen
Autor:in:
Tobias Buchberger (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Bachelor Thesis , 2008 , Grade: 2,0
Price:
US$ 20.99
Impact of Social Media on Strengthening Brand Loyalty in the Austrian Wine Industry
Autor:in:
Melanie Hahn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,00
Price:
US$ 17.99
The "Harry Potter" Brand. Sense of Community, Attitudinal Loyalty, and Purchase Behavior
Autor:in:
Lily Marfisi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 17/20
Price:
US$ 36.99
The Influence of Social Media Platforms on the Consumer-Brand Engagement of Polarising Brands
Autor:in:
Eileen Werner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 1,0
Price:
US$ 36.99
The Brand "Victoria’s Secret". Does the Brand Need a Makeover?
Just sex does not sell anymore
Autor:in:
Katrin Finkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 6.99
What makes a brand authentic? The example of "The Body Shop"
Autor:in:
B.A. Katharina Maute (Author)
,
Jennifer Borchers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2013 , Grade: 1
Price:
US$ 18.99
Brand and marketing communication in golf
Autor:in:
Charlotte Kierdorf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 1,3
Price:
US$ 17.99
The Changing Landscape of Brands in the Digital Age. Opportunities and Challenges
Autor:in:
Marco Berschneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: A-
Price:
US$ 14.99
Enhancement of "Beesender" Brand Awareness in the Russian Federation
Autor:in:
Katsiaryna Chayeuskaya (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: good
Price:
US$ 36.99
Global Branding. Suggestions to get into the Interbrand top 100 brands list
Autor:in:
Nicklas Westphal (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2016 , Grade: 78%
Price:
US$ 15.99
The impact of emotional branding on brand loyalty in the skin care market
Comparing the German and the UK market using the example of Nivea and Dove
Autor:in:
Jennifer Sonntag (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 67
Price:
US$ 36.99
Save the Whales - Don't Cry for Them! How the Social Movement Brand ‘Sea Shepherd Conservation Society’ Eludes Compassion Fatigue through Branding
Autor:in:
Marcel Weigel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,7
Price:
US$ 36.99
Marketing communication strategies for fashion brands and measurements of efficiency
Autor:in:
Karola Schwindt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2,0
Price:
US$ 36.99
E-Marketing Project,Branding Online and Experience Brands
A focus on Diageo Plc.’s product portfolio
Autor:in:
Luke Gipson (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2012 , Grade: 76.0%
Price:
US$ 14.99
An Empirical Investigation into Chinese Generation Y Car Purchasing Behavior: A Focus on marketing Communication & German Luxury Car Brands
Autor:in:
Fanny-Gabriela Kozicki (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 36.99
Using brand characters online to build an emotional connection with consumers and brand loyalty beyond immediate product consumption
Learnings from the success of the M&Ms characters
Autor:in:
Silviya Stamenova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2016 , Grade: 5.50
Price:
US$ 17.99
Development of an Online Marketing, Digital Branding and Social Media Communication Strategy for BMW
Autor:in:
Pauline Possin (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Term Paper (Advanced seminar) , 2017 , Grade: 1,3
Price:
US$ 14.99
Contribution of Brand Image and Brand Identity to Gain Competitive Advantage: A Case study of UK Fashion Brands
Autor:in:
Hellen Dreeves (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Study , 2012
Price:
US$ 31.99
The Impact of Creative Arts on the Brand
Autor:in:
Nick Birch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2011 , Grade: 1.2
Price:
US$ 14.99
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