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Results for »
influencer+marketing
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Eine quantitative Forschung zur Bestimmung von Erfolgsfaktoren des Influencer Marketings mit anschließender Indexerstellung zur Identifikation unternehmensrelevanter Meinungsführer
Influencer Marketing. Mehr als nur ein Modebegriff!
Autor:in:
Jessica Buch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,3
Price:
US$ 36.99
Influencer Marketing. Überschätzter Trend oder nachhaltig wirksames Kommunikationsinstrument?
Eine empirische Analyse zur Erhöhung des Einflusses und der Glaubwürdigkeit des Influencer Marketings
Autor:in:
Svenja Rook (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2017 , Grade: 2,0
Price:
US$ 36.99
Influencer-Marketing. Die Revolution der Markenkommunikation?
Auswirkungen des Influencer-Marketings auf Kinder und Jugendliche
Autor:in:
Alina Ohrem (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,7
Price:
US$ 15.99
Influencer Marketing. Welchen Stellenwert wird das Kommunikationsinstrument auf das Kaufverhalten der Generation Y haben?
Eine wissenschaftliche Analyse des Einflussfaktors "Influencer Marketing" auf die Generation Y in der Modebranche
Autor:in:
Samira Mosavi (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Influencer Marketing
Wie können die Unternehmen von der Reichweite der Influencer in Deutschland profitieren? Welche Chancen und Risiken können mit der Einbindung von Influencern ins Unternehmen auftreten?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,3
Price:
US$ 14.99
Professionalisierung des Influencer Marketings
Der Einfluss von Algorithmen auf die Influencer-Praxis und die Auswirkungen auf das Content Marketing
Autor:in:
Ann-Kathrin Hitzler (Author)
Subject:
Communications - Multimedia, Internet, New Technologies
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Strategisches Influencer Marketing
Wie Unternehmen in der nischenrelevanten Influencer Identifikation von der sozialen Netzwerkanalyse profitieren
Autor:in:
Fabian Holst (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 17.99
Influencer-Marketing im Tourismus
Handlungsempfehlungen einer Marketing-Strategie für Hotels
Autor:in:
Sarah Bleuel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 36.99
Influencer Marketing für Hotelbetriebe
Handlungsempfehlungen und Herausforderungen für eine Marketing Strategie auf Instagram
Autor:in: Anonymous
Subject:
Business economics - General
Category:
Bachelor Thesis , 2022 , Grade: 1,00
Price:
US$ 16.99
Die Nutzung von Influencer Marketing als Instrument der identitätsbasierten Markenführung in der Fitnessbranche
Das Markennutzenversprechen von Nahrungsergänzungsmitteln und die Verantwortung von Influencern auf Instagram
-
New
Autor:in:
Patrick Dula (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 37.99
Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?
An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,3
Price:
US$ 36.99
Influencer Marketing als Chance für Unternehmen. Erfolgsfaktoren, Kooperationsformen, Mumpreneurs und Kidfluencer
Ein GRIN-Sammelband
Autor:in:
GRIN Verlag (Hrsg.) (Author)
,
Martina Bencetic (Author)
,
Antonia Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Anthology , 2023
Price:
US$ 31.99
Influencer Marketing auf Instagram. Wie glaubwürdig sind die Meinungsführer auf Instagram noch?
Autor:in:
Kathrin Angermeier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 33.99
Das Erfolgspotenzial von Micro-Influencer-Marketing zur Steigerung der Brand Awareness
Autor:in:
Jasmin Kellermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 40.99
Influencer Marketing als strategisches Instrument im Social Media Marketing. Chancen, Risiken und Erfolgskriterien
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 16.99
Kooperationsformen im Influencer-Marketing. Vor- und Nachteile für (kleine) Unternehmen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 17.99
Influencer Marketing auf Instagram. Ein strategisch vielversprechendes Instrument für das Social Media Marketing?
Mit einer Praxisreflektion zum Unternehmen Clark Germany GmbH
Autor:in:
Munieb Ali Zeidan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2022 , Grade: 2,7
Price:
US$ 18.99
Influencer-Marketing. Eine Übersicht über Erfolgsfaktoren und Herausforderungen
Autor:in:
Sabrina Meilke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 18.99
Influencer Marketing. Marketing, Ethik und Recht
Autor:in:
Remo Meier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 1,7
Price:
US$ 18.99
Influencer und Versicherungen. Ist Influencer Marketing ein geeignetes Mittel für die Versicherungsbranche?
Autor:in:
Alexander Mint (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Influencer Marketing in sozialen Netzwerken als strategisches Instrument im Social Media Marketing
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 16.99
Chancen und Risiken von Influencer Marketing auf der Live-Streaming Videoplattform "Twitch"
Autor:in:
Kristin Kampmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 , Grade: 2,3
Price:
US$ 17.99
Influencer Marketing als strategisches Instrument
Autor:in:
Salome Bregadze (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1.7
Price:
US$ 15.99
Influencer Marketing als strategisches Instrument im Social Media Marketing
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 15.99
Influencer-Marketing. Die Beeinflussbarkeit von Konsumierenden auf Instagram
Autor:in:
Elena Svensson (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 14.99
Der Einfluss des Influencer-Marketings auf die Nachfrage nach Konsumgütern. Methoden und Zusammenhänge
Autor:in:
Marina Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 32.99
Die Macht des Influencer-Marketings. Auswirkungen auf die Kaufentscheidungen von Kunden
Autor:in:
Vanessa Weinberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 39.99
Sollte Influencer-Marketing zurück in den Nischenmarkt? Der Zusammenhang zwischen Relevanz und Werbung
Autor:in:
Janine Kuhlmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2021 , Grade: 1,3
Price:
US$ 6.99
Influencer-Marketing. Start-up-Unternehmen in Zusammenarbeit mit Influencern
Chancen, Risiken, Beispiele
Autor:in:
Luisa Neumann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 2,0
Price:
US$ 31.99
Chancen und Risiken des Influencer-Marketings in Bezug auf die Marke "PURELEI" auf Instagram
Autor:in:
Julia Meyer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 2,0
Price:
US$ 16.99
Die steigende Bedeutung von Influencer-Marketing als primäres Marketinginstrument in der Fitnessbranche
Autor:in:
Christian Lehnert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 2,7
Price:
US$ 20.99
Möglichkeiten zum gezielten Aufbau einer Influencer-Rolle. Der Einfluss des Influencer Marketing
Autor:in:
Foziya Basha (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 1,6
Price:
US$ 31.99
Wie finden Unternehmen die richtigen Influencer für ihre Kampagne? Influencer Marketing auf Instagram
Autor:in:
Luisa Schumann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 30.99
Chancen und Risiken im Influencer Marketing. Zusammenarbeit von Unternehmen und Influencern auf Social Media
Autor:in:
Niklas Jungeilges (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Influencer Marketing auf YouTube
Eine Studie zur Ermittlung der Akzeptanz von Produktplatzierungen mit abgeleiteten Handlungsempfehlungen für die Branche
Autor:in:
Olga Nohles (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,8
Price:
US$ 45.99
Influencer Marketing. Entwicklung und kritische Evaluation eines Performance-Measurement-Systems unter Einsatz einer Balanced Scorecard am Beispiel der Social Media Plattform Instagram
Autor:in:
Torben Seib (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 45.99
Die Macht der Influencer. Determinanten eines erfolgreichen Influencer Marketings auf Instagram
Autor:in:
Linh Dang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2015 , Grade: 1,7
Price:
US$ 20.99
Influencer-Marketing auf YouTube. Ästhetik und Narration
Autor:in:
Jascha Frédéric Vogelpohl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,00
Price:
US$ 17.99
Influencer Marketing. Die Beeinflussung des Kaufverhaltens durch soziale Medien
Autor:in:
Saskia Balkart (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Pre-University Paper , 2021 , Grade: 1,0
Price:
US$ 8.99
Der Einfluss von Influencer Marketing bei Instagram auf das Konsumentenverhalten von 14 bis 19-jährigen. Eine Analyse
Autor:in:
Alina Wüsthof (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020
Price:
US$ 17.99
Faktoren für erfolgreiches Influencer Marketing. Welche Zukunftschancen ergeben sich aus Sicht eines Markenartikelherstellers?
Autor:in:
Ellen Redeker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 , Grade: 1,3
Price:
US$ 17.99
Der Mehrwert von Influencer Marketing und die Erstellung eines Maßnahmenkatalogs für eine innovative Kommunikationspolitik
Eine empirische Analyse
Autor:in:
Corinne Reiser (Author)
Subject:
Communications - Mass Media
Category:
Master's Thesis , 2019 , Grade: 1,3
Price:
US$ 41.99
Die Bedeutung von Influencer Marketing auf Instagram als strategisches Marketinginstrument. Empfehlungen für den langfristigen Erfolg
Autor:in:
Maschal Haider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 20.99
Influencer Marketing. Eine Übersicht über Erfolgsfaktoren und Herausforderungen
Autor:in:
Nicole Gall (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 2,0
Price:
US$ 15.99
Chancen und Risiken des Influencer Marketing
Autor:in:
Louisa Hawighorst (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019 , Grade: 1,7
Price:
US$ 18.99
Influencer Marketing in der Unternehmenspolitik am Beispiel von Kosmetikunternehmen
Empirische Analyse
Autor:in:
Jana Schmitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,1
Price:
US$ 36.99
Influencer Marketing als Kommunikationsinstrument der Modebranche auf Instagram
Theoretische Hintergründe und eine Relevanzüberprüfung
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 31.99
Influencer-Marketing. Wie Unternehmen der Modebranche die für sich geeigneten Influencer finden und nutzen können
Autor:in:
Theresa Hannen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 33.99
Influencer-Marketing-Kampagnen auf Instagram. Möglichkeiten für kleine und mittlere Unternehmen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023
Price:
US$ 14.99
Unternehmenseigene Social-Media-Kanäle und Marketingstrategien: Analyse des Social-Media-Marketings und Influencer-Marketings im deutschen Einzelhandel am Beispiel von DM und EDEKA
Autor:in:
Christoph Drescher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,3
Price:
US$ 0.99
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