When one thinks of successful companies, Rubbermaid Inc. is one of them. They have appeared on Fortune magazine’s list of America’s most Admired Companies, multiple times (“Business teams”, 1997, p.1). The challenge the corporation was now having was how to incorporate their team strategy into their global development plans, while also encouraging their teams to “think and act like the entrepreneurs who gave birth to the company so many years ago” (p. 16)
Inhaltsverzeichnis (Table of Contents)
- Abstract
- Problem Statement
- Introduction
- Situation Analysis
- Food Storage Team
- Juvenile, Infant and Sports Team (JIS)
- Sportsmotive Products Team
- Recommended Plan of Action
- Conclusion
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This case study examines the challenges faced by Rubbermaid Inc. in incorporating its team strategy into global development plans, while also maintaining a culture of innovation and entrepreneurship. The study focuses on the company's efforts to leverage cross-functional teams to achieve success in a highly competitive market.
- Challenges in implementing team strategies for global development
- Balancing innovation and maintaining a competitive advantage
- Analyzing the effectiveness of cross-functional teams across different divisions
- Addressing the challenges of team autonomy and accountability
- The impact of market dynamics on team performance and product development
Zusammenfassung der Kapitel (Chapter Summaries)
The Abstract introduces Rubbermaid Inc. as a successful company facing the challenge of integrating its team strategy into global development plans, while encouraging entrepreneurial thinking. The Problem Statement reiterates this challenge, emphasizing the need for innovation in a competitive market. The Introduction explores the dynamic and competitive environment of the industry, highlighting the need for continuous innovation and adaptability. The Situation Analysis delves into the challenges faced by three key divisions: the Food Storage Team, Juvenile, Infant and Sports Team (JIS), and Sportsmotive Products Team.
The Food Storage Team section analyzes the highly competitive nature of this division, discussing the impact of product imitation and price sensitivity on market dynamics. The Juvenile, Infant and Sports Team (JIS) section explores the challenges of balancing team autonomy with accountability, highlighting the challenges of navigating bureaucratic processes. The Sportsmotive Products Team section focuses on the difficulties faced by a smaller division in effectively utilizing teams, emphasizing the need for specific strategies for smaller units. The Recommended Plan of Action section outlines potential solutions and strategies to overcome these challenges. The Conclusion summarizes the findings and provides recommendations for the company's future.
Schlüsselwörter (Keywords)
The case study examines key concepts including team strategy, global development, innovation, competitive advantage, cross-functional teams, market dynamics, product development, team autonomy, accountability, and bureaucratic processes. It analyzes these concepts within the context of a successful corporation facing the challenges of a constantly evolving marketplace.
- Quote paper
- Kimberly Wylie (Author), 2004, Case Study: Rubbermaid Inc., Munich, GRIN Verlag, https://www.grin.com/document/57789
