Amazon is one of the leading E-commerce multinational with a vast clientele and customer base. Amazon utilizes specialized information systems in its business processes to attain competitive advantage through improved efficiency in the collection, storage, and analytics of their customers’ personal information.
This study seeks to assess the management information systems implemented by Amazon and how they influence its business process analysis through data acquisition and management in its value chain. A detailed description of the information systems in terms of interoperability with different devices, analysis of how it improves business processes to promote competitive advantage, the opportunities and risks of implementing the business information systems, and the issues in the general implementation of the systems in decentralizing the decision-making processes will be the key focus of this paper.
Table of Contents
- Introduction
- System Description
- Business Process Analysis
- Customer attraction and retention
- Decentralization of Decision-making Processes
- Opportunities that Result for Implementation of Information System
- Risks in the Deployment of Information Systems
- Compliance with the Legal Requirements
Objectives and Key Themes
This study aims to evaluate Amazon's implemented management information systems and their influence on business process analysis through data acquisition and management within its value chain. The analysis will cover the information systems' interoperability, their impact on business processes and competitive advantage, opportunities and risks associated with their implementation, and the effects on decentralized decision-making.
- Amazon's information systems and their role in competitive advantage.
- The impact of information systems on business process analysis and efficiency.
- Decentralization of decision-making processes through information systems.
- Opportunities and risks associated with implementing business information systems.
- The effectiveness of Amazon's information systems in key business processes.
Chapter Summaries
Introduction: This introductory chapter establishes the context of the study, focusing on Amazon's use of information systems to gain a competitive edge. It highlights the study's objective to assess Amazon's management information systems and their impact on business process analysis, emphasizing data acquisition and management within the value chain. The chapter outlines the key areas to be explored, including system interoperability, business process improvements, opportunities and risks, and the impact on decentralized decision-making.
System Description: This chapter provides a detailed overview of Amazon's two-piece information management software: the Simple Storage Service and the Amazon Web Service. It explains how the integration of these systems into business process analysis facilitates decentralized decision-making and enhances efficiency. The chapter explores the advanced features of the Amazon Web Service, including its high interoperability, reliability, scalability, security, and efficiency, focusing on its role in delivering business processes through a CRM system and its integrated Smart Analysis Search system built on a Service Oriented Architecture (SOA). The chapter also details the Amazon transaction processing system, highlighting features like 1-click purchase and secure payment processing, along with the intelligent recommendation system that utilizes data mining for personalized customer service. Finally, the role of the Enterprise Resource Management system and its integration with the Oracle database management system in automating the ordering process is explained, along with the vital role of the Customer Relation Management system in data collection, encryption, and order processing.
Business Process Analysis: This chapter analyzes how Amazon’s information systems contribute to the efficiency of key business processes, including ordering, transaction processing, order delivery, and customer relationship management. It explains how the integration of various system components with the database and CRM system enhances business process analysis through decentralized decision-making and improved information transparency. The chapter discusses how this allows Amazon to utilize business intelligence analytics to understand market trends and develop improvement strategies, creating a virtual copy of the physical marketplace to better understand demand and supply variations. The chapter also describes how integrated communication structures within the information system enable business process automation and faster resolution of customer queries, streamlining the ordering and delivery processes for smoother operations.
Keywords
Amazon, information systems, business process analysis, data management, competitive advantage, decentralized decision-making, e-commerce, CRM, web services, data mining, business intelligence, supply chain management, enterprise resource planning, scalability, interoperability.
Amazon's Information Systems: A Comprehensive Analysis - FAQ
What is the main focus of this study?
This study analyzes Amazon's implemented management information systems and their impact on business process analysis. It investigates how these systems influence data acquisition and management within Amazon's value chain, focusing on their interoperability, impact on business processes and competitive advantage, associated opportunities and risks, and effects on decentralized decision-making.
What information systems are discussed in this analysis?
The analysis focuses on Amazon's two-piece information management software: the Simple Storage Service and the Amazon Web Service. It also delves into the Amazon transaction processing system (including 1-click purchase and secure payment processing), the intelligent recommendation system, the Enterprise Resource Management system (integrated with an Oracle database), and the Customer Relation Management (CRM) system.
How do Amazon's information systems contribute to competitive advantage?
The study examines how the integration and interoperability of Amazon's information systems contribute to a competitive edge. Key aspects include improved business process efficiency, enhanced data-driven decision-making, streamlined customer interactions, and the ability to leverage business intelligence for strategic advantage.
What are the key business processes analyzed in this study?
The analysis examines the efficiency of key business processes, including ordering, transaction processing, order delivery, and customer relationship management. It explores how the integration of various systems enhances business process analysis through decentralized decision-making and improved information transparency.
How does decentralization of decision-making play a role?
The study investigates how Amazon's information systems facilitate decentralized decision-making. This includes the improved information flow and transparency enabled by the integrated systems, allowing for more informed and timely decisions at various levels within the organization.
What are the opportunities and risks associated with implementing Amazon's information systems?
The analysis identifies both the opportunities (e.g., improved efficiency, competitive advantage) and the risks (not explicitly detailed in the provided text) associated with the implementation and maintenance of such complex information systems. Further research may be needed to fully explore the risk profile.
What role does data management play in Amazon's information systems?
Data management is a crucial aspect, with the systems facilitating data acquisition, storage, analysis, and use for various purposes, including personalized customer service (through data mining and intelligent recommendations), business intelligence, and supply chain management.
What are the key features of Amazon Web Services (AWS) highlighted in this study?
The study highlights AWS's high interoperability, reliability, scalability, security, and efficiency. Its role in delivering business processes through a CRM system and its integrated Smart Analysis Search system (built on a Service Oriented Architecture - SOA) are also emphasized.
What is the role of the CRM system in Amazon's operations?
The CRM system plays a vital role in data collection, encryption, and order processing. It facilitates customer relationship management and contributes to the overall efficiency of the business processes.
What keywords best describe this analysis?
Amazon, information systems, business process analysis, data management, competitive advantage, decentralized decision-making, e-commerce, CRM, web services, data mining, business intelligence, supply chain management, enterprise resource planning, scalability, interoperability.
- Quote paper
- Washington Mutwiri (Author), Amazon Business Information Systems. Data Acquisition and Management in its Value Chain, Munich, GRIN Verlag, https://www.grin.com/document/538135
