Towards a Strategic Approach to Workplace Solution Planning for Multinational Professional Services Firms

Master's Thesis , 2014 , 37 Pages , Grade: B

Business economics - Business Management, Corporate Governance

Purpose – To explore current practice and integrate proposed concepts from academic literature into a more comprehensive conceptual framework for workplace solution planning that is applicable to professional services firms. The paper aims for facilitating holistic considerations of strategic opportunities and, therefore, may enhance approaches in the early stages of workplace transformation projects. It also presents a critical reflection of the contemporary cost reduction paradigm.

Design/methodology/approach – Review of literature from a wide range of academic disciplines and practitioners.

Findings – In the realm of contemporary workplace solutions there is little evidence to be found of an evolution of CREM towards a truly strategic discipline but it still appears to be focused on operational metrics in the aftermath of the greatest recession after World War II.

Originality/value – This paper integrates findings and theories from different disciplines in order to create a contextual understanding about the nature of knowledge work and the requirements for productivity-focussed workplace solutions in multinational professional services firms.

Table of Content

PREFACE

1 INTRODUCTION AND OBJECTIVES
1.1 Strategy, CREM and Workplace Solutions
1.2 Professional Services and Knowledge Work
1.3 Strategic Driving Forces and CRE Strategies in P-KIBS Firms
1.4 Objectives

2 LITERATURE REVIEW
2.1 Integrated Resource and Infrastructure Solution
2.2 The Business and HR/Office User Perspective
2.2.1 Work tasks, styles and roles in professional services firms
2.2.2 Significance of the workplace in a generational and cultural context
2.3 The CREM and Finance Perspective
2.3.1 Resource and infrastructure costs in a multinational context
2.3.2 Performance Measurement

3 CONCEPTUAL FRAMEWORK

4 CONCLUSIONS

• College: Henley Business School University of Reading (Department of Real Estate & Planning)
• Course: Independent Study
• Grade: B
• Author: Diplom-Kaufmann Thilo A. Bäß (Author)
• Publication Year: 2014
• Pages: 37
• Catalog Number: V455174
• ISBN (eBook): 9783668863040
• ISBN (Book): 9783668863057
• Language: English
• Tags: Corporate real estate management, strategy, workplace, knowledge work, performance mearsurement