The aim of this paper is to analyse the process of the internationalisation progress of ThyssenKrupp in Brazil. In chapter 2 there will be the analysis of motives for the realisation of the internationalisation project by the time of the decision-making. The analysis of developed problems tells us why the expected success did not result from the transaction. Which factors led to failure? Finally a critical reflexion of the turned out challenges is carried out and shows potential for optimisation of this internationalisation transaction. The paper ends with the conclusion.
Table of Content
List of Abbreviations
List of Figures
1 Introduction
2 Analysis
2.1 Reasons for internationalisation
2.2 Problem statement
2.2.1 The Decision.
2.2.2 The Building Process
2.2.3 Environmental Damage
2.2.4 Consideration of Sale
2.3 Critical reflexion
3 Conclusion
Bibliography
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