This study will show different risks on cruise vacations and within the cruise industry. The study will show past, present and future challenges for risk management and the important role of media for keeping up the boom in cruise vacations. Cruise vessels will be identified as potential targets for terroristic violence and the public prevention via media will be shown.
Is an ocean voyage safe or is there just a feeling of safety?
To approximate the topic it will be given important definitions and an overview about the historic development with historic ‚points of change’ within the cruise industry. The risk for ocean liners will be identified and categorized. It will be given an overview about historic development of safety regulations in ocean cruising and the role of media
Table Of Contents
1 Goal and approach of this Study
2 Introduction
3 Definitions
3.1 Cruise ship
3.2 Cruise
3.3 Piracy
3.4 Terrorism
3.5 Crisis
4 Risks for cruise vessels
4.1 Inside risks
4.1.1 Hygienic conditions
4.1.2 Drugs and crime
4.1.3 Fire
4.2 Outside risk
4.2.1 Natural forces
4.2.2 Piracy
4.2.3 Terrorism
5 Cruise vessels
5.1 Short History linked with media
5.2 Value as Target
5.2.1 For pirates
5.2.1.1 Examples for pirate attacks on vessels
5.2.2 For terrorists
5.2.2.1 Examples for terrorists acts on vessels
6 Security
6.1 Passive security
6.2 Active security
6.2.1 History
6.2.2 After 9/11
7 Management of crises prevention
7.1 Marketing security
7.1.1 Marketing mix
7.1.1.1 Price
7.1.1.2 Place
7.1.1.3 Product Process
7.1.1.4 Product People
7.1.1.5 Product physical evidence
7.1.1.6 Promotion
8 Final remarks
9 Future
A Appendix
-
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X. -
Upload your own papers! Earn money and win an iPhone X.