Business plan for a fictional energy drink without chemical additives

Project Report, 2009

Excerpt

1. Introduction
1.1 Executive Summary
1.2 Company Profile
1.3 Mission
1.4 Vision

2. Initial priorities

Target group segmentation and positioning

3. Global market analysis
3.1 Target market
3.2 Market attractivity
3.3 SWOT analysis:
3.4 Distribution and marketing channels

4. Financial analysis

5. Product idea and characteristics
5.1 The name
5.2 The style

6. Press Release

sources

Excerpt out of 28 pages

Details

Title: Business plan for a fictional energy drink without chemical additives
College: Berlin School of Economics
Grade: 1,0
Authors: Johannes-Maximilian Brede (Author)Sahand Wahid Far (Author)
Year: 2009
Pages: 28
Catalog Number: V151275
ISBN (eBook): 9783640668304
ISBN (Book): 9783640714780
File size: 5253 KB
Language: German
Keywords: businessplan, business, plan, geschäftsplan, energydrink, energy, drink

Quote paper: Johannes-Maximilian Brede (Author)Sahand Wahid Far (Author), 2009, Business plan for a fictional energy drink without chemical additives, Munich, GRIN Verlag, https://www.grin.com/document/151275

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