Unlocking Retail Success. Leveraging Analytics Stack Solutions for Data-Driven Decision-Making and Competitive Edge

Term Paper , 2023 , 25 Pages , Grade: 2,0

Computer Science - Commercial Information Technology

This study focused on how an analytics stack solution can help a traditional retail company leverage the massive amount of data generated by various sales channels to improve its decision-making, productivity, and competitiveness. The analytics stack solution enables real-time tracking and analysis of customer behavior, sales performance, and market trends across physical stores, e-commerce, wholesale, and other channels. The study also examines the best deployment option (on-premise or cloud) for the analytics stack solution, considering the data type, volume, security, privacy, flexibility, and scaling factors. Furthermore, the study discusses the change management issues, essential components of a retail analytics stack and recommendations for adoption.

• College: (International University of Applied Sciences)
• Course: Analytical Software & Framework
• Grade: 2,0
• Author: Olalekan Olaniru (Author)
• Publication Year: 2023
• Pages: 25
• Catalog Number: V1437849
• ISBN (PDF): 9783346994028
• ISBN (Book): 9783346994035
• Language: English
• Tags: retail analytics, analytics stack, on-premises, cloud-based solution