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Strategic Planning for Travel and Tourism. A Situational Analysis of Ryanair

Name: Strategic Planning for Travel and Tourism. A Situational Analysis of Ryanair
Price: 18.95 EUR
Availability: InStock
Author: Anonym
ISBN: 9783346782496

Research Paper (postgraduate), 2022

22 Pages

Anonymous

Excerpt

Task 1

Introduction
Summary of Ryanair
Purpose of the Report

Situational Analysis of Ryanair
A. Analysis of Macro Environment Using STEEPLE
B. Analysis of the Micro Environment Using Porters Five Forces
C. Analysis of the Internal Environment of Ryanair Using Mckinsey 7s Framework
D. A SWOT Analysis
E. Outline of the Key Challenges Facing Ryanair

Task 2

1. Development of Objectives
2. A Recommended Strategic Option and Supporting the Rationale for the Strategic Choice
3. An Action Plan of How Ryanair Will Implement the Chosen Strategy
4. Recommendations on How the Organisation Should Monitor the Performance of the Strategic Plan

5. Conclusion

References

Excerpt out of 22 pages

Details

Title: Strategic Planning for Travel and Tourism. A Situational Analysis of Ryanair
Year: 2022
Pages: 22
Catalog Number: V1308622
ISBN (eBook): 9783346782489
ISBN (Book): 9783346782496
Language: English
Keywords: Analysis of Macro Environment Using STEEPLE, Analysis of the Micro Environment Using Porters Five Forces, SWOT Analysis, Situational Analysis

Quote paper: Anonymous, 2022, Strategic Planning for Travel and Tourism. A Situational Analysis of Ryanair, Munich, GRIN Verlag, https://www.grin.com/document/1308622

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